Shipping estimator (ZIP/country) available in cart
Shipping estimator (ZIP/country) available on cart.
What earns each verdict
Same outcomes on every UXFix rule · how verdicts workEstimator input present.
Estimator hidden behind expand-toggle.
Shipping unknown until checkout entered.
The cart has no shipping estimator; shoppers can't preview shipping costs without starting checkout.
Unknown shipping costs are the single biggest cause of cart abandonment. An estimator answers the question before it becomes a reason to leave.
Every published UXFix audit this rule could be judged on, as of 23 Sep 2026. A count of real stores, not a simulation of yours.
How we test it
Scripted walk, fresh signed-out browser · the full walk- 1Fresh browserSigned out, cookies cleared, desktop and mobile viewports, the store's live theme.
- 2Open a productA real, in-stock product page, found the way a shopper finds one.
- 3Add to cartDefault variant, quantity one, then the cart page itself.
- 4Judge this ruleAgainst the standard above, on what a shopper can see.
- 5Record the verdictPass, partial or fail, saved with the screenshot it was judged on.
The numbers behind the rule
Published UXFix audits · more statisticsScore weight: a fail costs 1.3 pts of of the 100-point score; a partial costs half that. Most-failed rank is among the 79 rules with enough published audits to report a rate.
The fix
The same steps a failing store sees in its reportA pass means: Estimator input present.
Score gain is roughly what a fail-to-pass change adds; rules that could not be judged are left out, which can move it a little. Re-run a free audit after the change ships to confirm the verdict moved.
Tick each step as you ship it. The audit judges the live store, so re-run it once all of them are done.
Every store that fails this rule
| # | Store | Score | Audited | Published audit |
|---|---|---|---|---|
| 1 | Leathermanleatherman.com | 65 | Open audit | |
| 2 | Ooniooni.com | 64 | Open audit | |
| 3 | Bxbx.eu | 46 | Open audit | |
| 4 | Barnesandnoblebarnesandnoble.com | 61 | Open audit | |
| 5 | Arhausarhaus.com | 60 | Open audit | |
| 6 | Blackstoneproductsblackstoneproducts.com | 60 | Open audit | |
| 7 | Tupperwaretupperware.com | 60 | Open audit | |
| 8 | Caspercasper.com | 62 | Open audit | |
| 9 | Thebrickthebrick.com | 61 | Open audit | |
| 10 | Lavernelaverne.com | 60 | Open audit | |
| 11 | Benettonbenetton.com | 58 | Open audit | |
| 12 | Keenfootwearkeenfootwear.com | 56 | Open audit | |
| 13 | Verabradleyverabradley.com | 58 | Open audit | |
| 14 | Everlaneeverlane.com | 62 | Open audit | |
| 15 | Davidsbridaldavidsbridal.com | 58 | Open audit | |
| 16 | Tomstoms.com | 52 | Open audit | |
| 17 | Bodenboden.com | 64 | Open audit | |
| 18 | Eddiebauereddiebauer.com | 62 | Open audit | |
| 19 | Reebokreebok.com | 58 | Open audit | |
| 20 | Reebokreebok.com | 57 | Open audit | |
| 21 | Fashionnovafashionnova.com | 56 | Open audit | |
| 22 | Kathmandukathmandu.com.au | 63 | Open audit | |
| 23 | Ladounladoun.com | 41 | Open audit | |
| 24 | Toysrustoysrus.com | 57 | Open audit | |
| 25 | Brewdogbrewdog.com | 56 | Open audit | |
| 26 | Zulilyzulily.com | 61 | Open audit | |
| 27 | Fashionphilefashionphile.com | 63 | Open audit | |
| 28 | Timextimex.com | 54 | Open audit | |
| 29 | Citstorescitstores.com | 65 | Open audit | |
| 30 | Enviafloresparadifuntosenviafloresparadifuntos.com | 56 | Open audit | |
| 31 | Iliabeautyiliabeauty.com | 62 | Open audit | |
| 32 | Tentreetentree.com | 58 | Open audit |
What our auditors say about this rule
An estimator lets the shopper answer their own question without leaving. Without one they leave to guess, and the guessing happens on somebody else's site.
Written by the person who audits this rule, and reviewed every quarter.